By                    Heather Taylor

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Deals To Watch For on Prime Day

Shoppers should be on the lookout for major discounts in the following categories:

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  • Beauty: Select beauty products will be discounted up to 50% off. “Brands like boscia, Oribe and Sunday Riley will have items with the biggest discounts, but brands like Drybar and KORA Organics will have select products for up to 30% off as well,” Ramhold said.
  • Headphones: Ramold said select items from Beats, Sony and JBL will be up to 50% off.
  • Small Kitchen Appliances: Look for major discounts on select appliances including 50% off select items from Keurig, up to 40% off products from SodaStream and up to 30% off select Vitamix blenders.
  • Fitness Equipment: In an article with Synchrony Bank, Bodge said it’s worth revisiting the fitness category on Prime Day for even more discounts. Shoppers can expect to see major discounts in Fitbits and Apple Watches, folding and walking treadmills and workout gear.

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What Are Prime Day’s Most Exclusive Deals?

Two words: Fire TV. This Prime Day deal is almost too good to pass up no matter what TV size you need.

“The 50″ Fire TV for $99.99 is an excellent deal for that size of smart TV,” Ramhold said. “Even the smaller 32″ smart set for $49.99 is great, especially if you need a smaller set to send with a kid off to college.”

Other exclusive deals shoppers will be adding to cart include the Fire TV Stick Lite. Ramhold said this device will be $11.99. Normally, it goes for about $30 and the lowest price shoppers have seen it drop to, so far, is $18.99.

‘If it drops to that reported price of $11.99, that’s the best deal we’ve seen on it,” Ramhold said.

Another exclusive deal will be the Kindle Oasis.

*The Kindle Oasis will hit $174.99 for Prime Day, which is the same price we saw last Black Friday but we haven’t seen that kind of drop since,” Ramhold said. “If you want a fancy new Kindle, it’ll be a good time to grab it at 30% off.”

Deals Shoppers Can Skip This Year

While there may be some winning deals in some of these areas for Prime Day shoppers, Ramhold said the odds are good you can  find better deals elsewhere. 

“Stores like Target have already begun their back to school offers as well, and some school supplies are already dropping below $1 each,” Ramhold said.

Prime Day Shopping Tips for Bigger Savings

In order to get the most bang for your buck while shopping on Prime Day, Bodge recommends following these shopping tips.

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Look For Deals on Go-To Essentials

Whether you need to stock up on coffee pods or toilet paper, Prime Day is a good event for shoppers to search for deals on their go-to essentials and fight inflation.

“Even if it’s a modest deal, like 10% off, that can be a meaningful discount on a jumbo pack of your favorite paper towels, for example,” Bodge said. “With grocery items at a record high, even these smaller deals are worth considering.”